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The Arena Team


Doug Goldberg

Managing Partner

Doug is an owner and the managing partner of The Arena. He is a Colorado native and attended Broomfield High School. He graduated from the University of Denver in 1980 where he was the starting catcher all four years and set school records in home runs, RBIs and walks. He was named an Academic All American his senior year and signed a free agent contract to play in the Montreal Expo organization. After retiring from baseball, Doug received his MBA and law degrees from the University of Denver and has been practicing law in Colorado Springs since 1985. His practice is concentrated in the areas of trusts and estates, business representation, asset protection and tax planning. Doug has authored or co-authored five books on estate planning and recently published The Arena Catching Academy with his son, Trevor. He has coached baseball for over twenty years from Tee Ball to high school, recently concluding his eight-year career at Air Academy High School with a trip to the final four in 2017. Doug and his wife Kitsen have three sons and two grandsons.


Trevor Goldberg

Creative Director
Baseball Director

Trevor is a 2013 Air Academy High School graduate where he was an All-State baseball player. He attended Dixie State University on a baseball scholarship for two years and recently transferred to Metropolitan State University of Denver. He is a Sports Promotional Design major and is continuing his baseball career. Outside of The Arena, Trevor owns two businesses - Berg Bat Company that makes custom handcrafted wood baseball bats, and Gold Standard Graphics, a custom graphic design company. He has a passion for growing young baseball players into hardworking, young men of character and integrity.



Eric Goldberg, BS, MS, CSCS

Director of Performance

Eric starting playing soccer at age four and has competed at the collegiate and professional level. He earned a B.S. in Strength and Conditioning from the University of Colorado at Colorado Springs in 2011. He earned his Certified Strength and Conditioning Specialist (CSCS) from the National Strength and Conditioning Association and completed his Master's degree in Sports Performance from Southern Utah University. Eric tailors each training session with a science-based approach to help athletes reach their ultimate potential, both mentally and physically. He concentrates on speed mechanics, acceleration, raw power, and injury prevention. Eric heads up the management team and provides strategic vision and insight for the organization.


Payden Goldberg

Director of Hardwood

A southern Colorado native, Payden has been in the sports world her entire life. At Trinidad High School, Payden was a 4 sport all-conference and all-state player in basketball, volleyball, soccer, and golf. Graduating as Valedictorian of her class, Payden continued her education and basketball playing career at the University of Colorado - Colorado Springs from 2008 - 2012. She earned her BA in Communications and also holds a Colorado Elementary Teaching License. Post college, Payden taught for 3 years at the 4th, 5th, and 6th grade levels. During that time, she spent a summer traveling with News Release Basketball to Germany and France to serve the youth of several communities throughout those countries. Payden also worked in the non-profit sector running the Sports Buddies Program for Big Brothers Big Sisters. Currently, she is the head girls' basketball coach at Sand Creek High School; a 4A PPAC team. Payden has a passion for working with athletes of all ages and loves to use sports, specifically basketball, to build relationships and community. Payden is our Director of Hardwood and takes the lead on all things happening on the court.



Luis Cervantes, BS, CSCS, NASM-CPT

Sports Performance Coach

Luis grew up in Montrose, Colorado spending much of his youth playing soccer with friends and family. He played college soccer at Otero Junior College before transferring to the University of Colorado at Colorado Springs. Luis graduated from UCCS in 2016 with a BA in Strength and Conditioning and joined the Arena coaching staff in 2017. He has earned both his CPT from the National Academy of Sports Medicine and his Certified Strength and Conditioning Specialist designation from the National Strength and Conditioning Association. In addition to working with our Arena athletes, Luis coaches track and field at Lewis Palmer High School. He is a true professional dedicated to helping athletes reach their goals and become exceptional.


Tyler Courtney, BS, USAW, CPT

Sports Performance Coach

As a native to Colorado Springs, Tyler was a multi-sport athlete, with focal involvement in football at Palmer High School. In 2017, he graduated the University of Northern Colorado with a bachelor's degree in Sports and Exercise Science. Certified as a USAW athletic performance coach and a certified personal trainer, Tyler has a professional background in strength and conditioning, personal training, and he also coached Windsor High School to a 4A Colorado state championship title in 2015. Tyler has experience coaching a variety of athletes and has worked with general population clientele, ranging from 9 to 80 years of age.



Jordan Vialpando

Member Service Representative

Jordan was born and raised in Colorado Springs. Growing up in Black Forest, she was very fond of the outdoors whether it was just being outside or riding dirt bikes or snowmobiles. In high school, she played softball for Pine Creek before transferring to Rampart and only playing competitively for Colorado Aftershock. Jordan then graduated from Rampart High School in May of 2018. Jordan took a semester off of college and is now attending Pikes Peak Community College to receive her Associates of General Studies. Once completed, Jordan plans on transferring into the University of Colorado at Colorado Springs to get a degree in either business or engineering.